and reduces landfill volumes and greenhouse gas emissions. It also sends a significant amount to the bottom line
of corporate budgets. If you ever wondered about the positive environmental impact of Investment Recovery Association member companies, consider the impressive recycling/reuse volumes from a single member (American Electric Power, 2008): 54.2 million pounds of metal, 1.4 million pounds of paper, 235,792 pounds of electronic equipment, 1.2 million gallons of oil and almost 12,000 gallons of antifreeze recycled, plus over 209,000 pounds of plastic or aluminum cans and bottles. And if that wasn’t impressive enough, AEP also reused over 3.1 million pounds of combustion waste products! This comes from fly ash from coal burning (used as a paving base in road construction and as a component of concrete), plus synthetic gypsum from scrubber plants (used for drywall board manufacturing).
Additionally, AEP has conducted preliminary bio-mass fuel testing, which would utilize bio-diesel, wood and paper manufacturing waste, agricultural crops and by-products, plus tree bark, wood chips and sawdust—all mixed in small quantities with coal—to produce electric power in existing generating facilities. A well-thought-out comprehensive recycling program improves our communities and our environment and provides opportunities and pride for employees. Combining the art of recycling with modern technology and sound business strategy can take your program to new levels. Simply relying on yesterday’s strategies for securing the highest dollars may not meet tomorrow’s demand for best value.